I have been doing affiliate marketing for the last three years. In fact, the majority of the income that I have generated online was from the affiliate programs I’m promoting. In this blog post, I will share everything I know about affiliate marketing in the Philippines. From selecting the best affiliate programs, and how you will promote your affiliate offers using different strategies.
For sure, you already have ideas about how affiliate marketing works, and you’re just here because you wanted to know how you can start affiliate marketing as a Filipino, right? If that is who you are, you come to the right page to answer all your questions about affiliate marketing in the Philippines.
By the way, before we proceed! This guide is going to be for affiliate marketers, this is not for you if you’re a business owner and you’re looking for a platform to set up your affiliate programs. If you’re a business owner looking for a platform to host your affiliate programs? Send me an email at email@example.com and I will help you.
What Is Affiliate Marketing?
Affiliate marketing is the process of promoting other people’s (or company’s) products/services and earning a commission every time you refer a paid customer to an affiliate offer using your unique affiliate link. It’s a type of performance-based marketing that means no sales no commissions.
If you’re trying to start an online business, affiliate marketing is one of the easiest businesses you can start at any time. All you need to have as your initial investment is an internet connection, a laptop, and an affiliate program that pays you every time you made a successful sale.
How Affiliate Marketing Works?
All you have to do as an affiliate marketer is join an affiliate program (there are thousands of them out there), once you’re accepted to the program they will provide you with a system where you can get your unique affiliate links and see all your business activity, and data. Then, you just need to send potential customers to the offer using your unique affiliate links.
In the nutshell, affiliate marketers are the middlemen between someone’s product or services to their customers. You will earn a certain percentage of commissions once a successful sale happens using a unique affiliate link.
Advantages Of Becoming An Affiliate Marketer
Unlike other online businesses that you can try to start in the Philippines (like eCommerce), with affiliate marketing you no longer have to worry about handling your own inventory, customer services, product returns, and another stressful task that happens in a business.
All you really have to master is how are you going to market your affiliate offers, (which I’m going to share some tips later). Once you master it, you can earn a full-time income and earn money (affiliate commissions) even while you’re sleeping.
Alright! Enough with the hype, let’s dive in and talk about the process of getting started and becoming a Filipino affiliate marketer.
Here’s How To Start Affiliate Marketing In The Philippines
Most of the affiliate programs in the Philippines require their affiliate marketers to have an existing potential source of traffic. Like a YouTube Channel, a Facebook page, or better if you have a blog or a website just like what I got here.
It’s required as proof that you have potential and can really drive sales to their offers. But of course, there are still programs that you can try and join without any requirements.
Let’s talk about the best affiliate programs that we can promote here in the Philippines. As I said, there are thousands of them out there, but I’m only going to share with you the top affiliate programs or the best affiliate programs that we can promote as Filipino affiliate marketers.
Top Affiliate Programs In The Philippines
It’s not about joining lots of affiliate programs, the very first thing that you have to consider is your knowledge about the product or service that you’re going to promote. The more you know about the offer that your promoting, the easier for you to create content about it and drive more customers and sales.
For example, I’m promoting Shopify (an eCommerce platform). It became easier for me to create content and drive lots of customers since I deeply know about Shopify. So make sure to consider what you initially know, before joining an affiliate program.
Here are the best affiliate programs that you can try and join in the Philippines. Let me know in the comments below if you have questions or suggestions with the list that I have here.
1. Involve Asia
Involve Asia (IA) is one of the most popular affiliate networks in the Philippines where you can find hundreds of affiliate programs that you can promote. If you’re planning to join programs like the Shopee affiliate program, Lazada affiliate program, and other top eCommerce platforms in the Philippines that have affiliate programs, then signup for an Involve Asia publisher account.
I would suggest Involve Asia especially for beginners since they have lots of available programs we can easily promote. But please note that one of their requirements is you need to have at least one social media page, like a Facebook page, or a YouTube Channel.
If you’re going to signup for an account with Involve Asia, it’s going to be two different processes. The first step is you have to create an Involve Asia account, and once your account is approved, you need to apply for the programs available inside Involve Asia’s advertiser’s directory or list of programs available for us to promote.
Impact Radius is another affiliate network that you can try joining. Most international businesses are hosting their affiliate programs on Impact Radius, companies like Canva, Shopify, Bluehost, and many other companies that have affiliate programs that are available for us Filipino marketers.
Promoting international offers means earning a much higher percentage of commissions, but this also means more competition and means you really have to be creative and master marketing.
Clickbank is one of the most popular affiliate marketplaces worldwide. It has affiliate programs for both digital and tangible products. I would suggest you join ClickBank after you already have a full understanding and learn advanced strategies on how to promote affiliate offers.
Since Clickbank is a US-based affiliate network, most of the available programs available on their marketplace are best for the US market. That means you have to compete with American affiliate marketers if you want to promote the best programs inside this platform.
CJ Affiliate (formerly known as Commission Junction) is a global performance marketing company that provides technology and services to facilitate the connection between advertisers and publishers. The company operates a network of affiliates, which are websites or individuals that promote products or services on behalf of advertisers in exchange for a commission.
CJ Affiliate provides a range of tools and services to help advertisers and publishers optimize their performance marketing efforts. These include a platform for tracking and reporting on the performance of affiliate campaigns, as well as tools for managing and recruiting affiliates, creating and distributing promotional materials, and analyzing and optimizing the performance of advertising campaigns.
In addition to its performance marketing services, CJ Affiliate also provides technology solutions for brand management, data management, and other areas of digital marketing. The company works with a wide range of clients, including Fortune 500 companies, small and medium-sized businesses, and online retailers.
Best Ways To Promote Affiliate Products
There are many different ways to promote affiliate products, and the best approach will depend on your target audience, the products you are promoting, and your own strengths and resources. Here are a few strategies that may be effective in promoting affiliate products:
1. Content Marketing
One of the most effective ways to promote affiliate products is through content marketing. This involves creating and sharing valuable, relevant, and consistent content (such as blog posts, articles, videos, or social media posts) that helps to build trust and establish you as an authority in your niche. You can then include links to the affiliate products you are promoting within this content.
2. Email Marketing
An email is a powerful tool for promoting affiliate products, as it allows you to reach a targeted audience with personalized messages. You can build an email list by offering valuable content or resources in exchange for people’s email addresses, and then use this list to promote relevant affiliate products.
3. Social Media Marketing
Social media platforms can be a great way to reach a large and engaged audience, and they can be particularly effective for promoting affiliate products. You can use social media to share your content and promote your affiliate products, and you can also use social media ads to target specific audiences.
3. Influencer Marketing
Influencer marketing involves partnering with individuals or organizations that have a large and engaged following and having them promote your affiliate products to their audience. This can be an effective way to reach a large and targeted audience, especially if you choose influencers who are well-respected and have a strong reputation in your niche.
3. Paid Advertising
Another option is to use paid advertising to promote your affiliate products. This can include using platforms like Google AdWords or Facebook Ads to reach a targeted audience or using traditional advertising methods such as print or radio ads.
It’s important to find a promotion strategy that works best for you and your audience and to be consistent and persistent in your efforts. You may also want to try testing different approaches to see what works best for your specific goals and products.
Affiliate marketing is a performance-based marketing model that involves promoting products or services on behalf of advertisers in exchange for a commission. It is a popular and effective way for businesses to reach new customers and generate revenue, and it can also provide income opportunities for individuals and organizations that have a large and engaged audience.
To be successful in affiliate marketing, it is important to choose quality products or services that align with your audience’s interests and needs and to promote these products in a way that is authentic and engaging. This may involve creating and sharing valuable content, building relationships with your audience, and using various promotion strategies such as email marketing, social media marketing, and paid advertising.
It’s also important to track and analyze the performance of your affiliate campaigns in order to identify what is working and what may need to be adjusted. By continually optimizing and adapting your approach, you can maximize the success of your affiliate marketing efforts.